India Gills
Identity, Stationery.
Client: India Gills.
India Gills is a company which is into making and selling of aquariums and ponds (water gardens) and also breeding fish on a small scale as of now but going to a big scale in the near future.
Clients targeted will be HNI, Homes, Offices, Call centres, Expat community.
India Gills is based out of Bangalore, India.
CONCEPT
Route i
The identity needed to reflect a single containment of water droplet, a circle, The Earth, all flowing effortlessly into the cirlce of underwater life / out of India Gills philosophy.
The result is a form, which tries its best to justify the brief including a sense of movement.
Here is the final logo selected by the client. Click through for the other logo options submitted. Scroll down for the explorations.
Some of the form explorations
Illustrations for Posters / postcards / Wallpaper etc
Route ii
Taking the concept of Indus river and Indus valley civilization, these identities were explored. The traditional 'kolum' was also one concept.
Client: India Gills.
India Gills is a company which is into making and selling of aquariums and ponds (water gardens) and also breeding fish on a small scale as of now but going to a big scale in the near future.
Clients targeted will be HNI, Homes, Offices, Call centres, Expat community.
India Gills is based out of Bangalore, India.
CONCEPT
Route i
The identity needed to reflect a single containment of water droplet, a circle, The Earth, all flowing effortlessly into the cirlce of underwater life / out of India Gills philosophy.
The result is a form, which tries its best to justify the brief including a sense of movement.
Here is the final logo selected by the client. Click through for the other logo options submitted. Scroll down for the explorations.
Some of the form explorations
Illustrations for Posters / postcards / Wallpaper etc
Route ii
Taking the concept of Indus river and Indus valley civilization, these identities were explored. The traditional 'kolum' was also one concept.


